Why People Need Gooee Smart Lighting

Making the switch to Smart lighting can actually be incredibly beneficial for your entire house. The reason a lot of people are currently making the switch to Gooee smart lighting is because of the fact that this is an option that allows them to save lots of money in the long run. You can have greater control over every single electric component in your home so that it is much easier for you to run your house even if you cannot be there. This means that you can turn lights off if you are on vacation and forgot to do so or you can turn lights on if you are at work and need to make sure that you are coming home to a brighter house.

Gooee offers a variety of smart lighting options that you can choose for yourself, making it incredibly easy for you to feel totally confident in your decision to do this. There has never been a better time for you to consider smart lighting than right now because there are so many benefits that come from making use of this for your entire home. There has never been so many people switching to Smart lighting them right now because of the different options that are available to them and the fact that this is something that has truly benefited them in more ways than just one. You might want to consider this as well if you are tired of getting those High electric bills each month because you have left lights on all the time.

Fabletics: A Growing Online Subscription Fashion Line

Fabletics is one of today’s hottest fashion brands. The clothing is stylish, comfortable and versatile. It is also very affordable. Millions of people worldwide have become enamored with the clothing and have become members of the subscription fashion line. In just three years the business is valued at $250 million. That’s significant inroads in a market 20% of which is controlled by Amazon. Kate Hudson and Fabletics are doing it by combining convenience, quality and innovative styles and an inspirational push. They are also leveraging gratification, brand recognition, exclusive design and the overall customer experience.


Fabletics is marking its mark in the growing ‘activewear’ movement. The subscription model has proven to be easily adaptable to fashion and the internet enables people to have access to the company right from their smartphone or computer. Plus Fabletics is seen as smart and forward leaning. They have recently added plus sizes to make their clothing more accessible to women of all shapes and sizes. They’ve even created a men’s line, FL2, and are in the process of building 100 brick and mortar stores. The company is dynamic, aggressive and wildly successful.


The fashion membership brand is offering a reimagined vision of ‘high-value’ by providing on-trend fashion and personalized service that’s fast, easy and affordable. And customers love it. Fabletics even markets its stores differently. It holds regular events and finds numerous ways to build relationships with the community. Stock is chosen for the stores based on input from members, social media, customer trends and real-time sales. The data gathered is used to better serve the customer and decide which global fashion trends will meet customer’s preferences and increase their satisfaction.


At Fabletics it’s all about people, culture and accessibility. People like that they offer a balance of quality active lifestyle clothing with outstanding consumer education and a wonderful customer experience. It’s averaging 35% growth each year. As long as they’re producing their quality products and combine it with great marketing the sky’s the limit. Creative teams turn data science into innovative membership programs, fast purchase options and smart distribution. Their goal is the perfect customer experience online or off. A combination of all those things is what it has taken for Fabletics to compete with Amazon.


Fabletics was the brainchild of JustFab’s Don Ressler, Adam Goldenberg and Kimora Lee Simmons, in combination with actress Kate Hudson. Their work together has been magical. Ressler and Goldenberg are masters at online performance marketing and have been running successful companies for almost 20 years. Kimora Lee Simmons is a fashion icon that has the eye for what works. Kate Hudson brings her knowledge, beauty, athletic good looks and innovative ideas.


And the future looks bright. Fabletics now has quality children’s and adult’s shoes, clothing and accessories from all over the world available with a few keystrokes. Fabletics has just begun to evolve, define itself and offer its exclusive products. So far the buying public is impressed. The fashion brand is sure to have gotten Amazon’s attention.


IAP Worldwide Is Involved In The United States Army Like Never Before

When it comes to the United States military obtaining products and services, IAP Worldwide is the only company that comes to mind. IAP offers many products and services that are used in the United States military and militaries all over the world.

It was recently announced that IAP Worldwide would be involved in the United States Army’s Distributed Common Ground System. This is a system that has to do with contact between troops and bases. Old methods of technology allowed the enemy to easily hear troops contacting each other. The enemy would know where the main base was located and where the troops were going next. Sadly, this caused many individuals to lose their lives.

IAP Worldwide has issued new technology that has made contact between troops a secret. Some of this technology comes in a digital form. Troops will have a tablet-like device on them. This device is able to receive incoming information from other troops and from the main base. When the information arrives, no sound is made at all. This is more classified than traditional methods like walkie-talkie devices.

Read more:
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IAP Worldwide Services, Inc. announces the acquisition of two business units from DRS Technologies, Inc.

Soldiers can now even have speakers within their helmets. These speakers are similar to common earbuds. Only the individual soldier will hear the information transmitted through these speakers. This is great for soldiers that find themselves alone with no one to trust. They can trust the voices of their fellow troops and the voices of their leaders at the base.

IAP Worldwide has never been a big fan of public advertisement. This is because they would rather their products and services speak for themselves. However, with just about all the world on social media, IAP Worldwide thought it would be wise to build some type of reputation in the social media world.

IAP Worldwide recently opened a Facebook account. This account is for employees, customers, and the general public to create conversations regarding the organization. IAP Worldwide representatives review and update the account on a daily basis. They take all of the suggestions made very seriously. Updates are also given when these suggestions are addressed. News about the company and recent job postings are also listed on the Facebook page, as well as other relevant information.

IAP Worldwide has even made a Twitter account. Representatives send out positive sayings on a daily basis. IAP representatives have shown strong interest to Twitter. They feel Twitter allows them to connect with the public in real-time.

Read more about IAP Worldwide on Google

Be Proactive Not Reactive

According to an article, 95% of the companies and individuals that contact an online reputation management firm do so in reaction to some bad news that shows up on the front page of Google results when they search their names. The unfortunate thing is that the damage is already done by then. The more sound idea for people that are interested in making sure that their reputation is good enough to attract customers is to contact an online reputation management company to establish a reputation. When one gets in the habit of online reputation management, he could avoid any serious damages being done to his company.

According to OnlineReputationReviews.com among the advantages of being proactive with online reputation management is that it helps build up the reputation of the company. That way, more people will come to the company and stay with it. One good thing online reputation management firms do is come up with a plan of attack so that they will be able to solidify a good reputation. Among the things that one could do to solidify a good reputation with a company is engage the community. When one does that, it allows the customer to feel valued. At the same time, they are less likely to buy any hype against the company they have a deeper relationship with. Therefore, any damages that could be done to a company by bad reviews are limited.

In order to become a successful business, one has to take the time to be social. If one is not willing to be social, then any success that he or his business gains will be limited. This is one of the reasons that it is important for businesses to interact. As a matter of fact, it is crucial for businesses to interact so that customers can know about it.


Gooee: Taking Smart Lighting Solutions a Notch Higher

Gooee is a tech company that provides IoT solutions in the world of smart lighting. The company is made up of a team of software lighting experts with years of experience in the provision of brilliant lighting solutions. The Internet of Things smart lighting solutions are in the course of changing the way we live forever. Give intelligence to your light bulbs and every appliance around you!


Get to enjoy the convenience that comes with smart homes. Having an intelligent lighting system at home will help conserve energy and significantly cut associated costs. To ensure they deliver the most robust solution to their clients, Gooee’s integration, and application teams work hand in hand with the software engineers and with product development teams. Whether they are dealing with the end user, service providers or lighting manufacturers, the Gooee team strive to provide the best possible solutions by pushing the boundaries of hardware and software engineering.

Inventing Smart Home Lighting Solutions

Gooee ensures the provision of outstanding Lighting and Sensing solutions in your home environment through their engineering and continuous cycle of innovation. The company prides itself on the invention of home lighting solutions.

The company’s competitors in the provision of smart home lighting systems include Phillips, August, Apple, Nest (owned by Google) and Amazon. The Gooee IoT Lighting Platform is built on the latest integration of cloud architecture and APIs, efficient communication protocols and sufficient security. The company combines high availability, scalability and their knowledge of cutting edge technology to maintain the busy and always on-demand platform that is Gooee.


Gooee’s IoT Lighting

EOS: Changing Everything You Thought You Knew About Lip care

What used to come to mind when you thought of chapstick? For many, it was something we reached for when we needed it, never giving much thought to it otherwise. With ordinary labeling and active ingredients in full view, chapstick was something most used without much enjoyment. Seven years ago, a company began catching the eyes of many and creating an exciting look to the world of chapstick.

EOS lip balm grabbed attention from all directions. The small lightly colored orbs were being talked about on talk shows, written about in magazines, and carried everywhere by well-known celebrities.

So how did this company take something quite ordinary and make it into a million dollar company? The creators of EOS, Evolution of Smooth, spoke about what went on during the creation of this company and how they became the second best selling lip balm company in the US. Mehra joined Jonathan Teller and began to brainstorm ways to change the way lipbalm was presented. They noticed that many of the designs and packaging of most lip balms were the same, and hadn’t changed in many years. This was the perfect opportunity to transform the market. They found that women used lip balm the most, but saw many drawbacks to how it was being made. Many did not view it as enjoyable. After trying many shapes, the orb shape was imagined and the company took off from there.

The new look became a success. The company reached out on multiple media platforms, gaining followers on Instagram and Twitter. They appeared on talk shows and popular magazines, all while getting their lip balm into the hands of many. The products got the eye of online distributors Lucky Vitamin and ULTA.

The founders credit much of their success to their imagination and encourage everyone to always keep in mind how they can reinvent the world around them.

READ FULL ARTICLE:  https://www.fastcompany.com/3063333/startup-report/the-untold-story-of-how-lip-balm-upstart-eos-outdid-chapstick?utm_content=buffer47040&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer

Eric Lefkofsky Aims High

Entrepreneur and businessmen Eric Lefkofsky is an inspiration to many people around the world. He found success at an early age, and through the years, has continued to expand his portfolio. Lefkofsky’s ventures have revolutionized the way business is done, using new technological advances that have proven to be lucrative in an often tough marketplace. Mr. Lefkofsky is the co-founder of several businesses and is a pillar of his community. His philanthropist’s projects have made a positive impact and he strives to give back through the support he gives to several foundations.

Good Examples

Eric Lefkofsky gives a great deal of credit to his upbringing in the small town of Southfield, Michigan. His father was a structural engineer and his mother a school teacher. They both were excellent examples for Eric as well as his brother, that practices law, and sister who was a teacher. He graduated from Southfield-Lathrop High School in 1987 and went on to attend the University of Michigan, where he graduated with honors. After receiving his bachelor degree, he was accepted into the University of Michigan Law School where he received his Juris Doctor degree in 1993. Education has always been a high priority, and he continues to be involved by being an adjunct professor at the University of Chicago. He is also an active alumnus of the University of Michigan.

Long List of Successful Ventures

Eric Lefkofsky began his foray into the business world as a carpet salesman while attending college. After graduating from law school, he and a college friend started Brandon Apparel in Madison, Wisconsin. This adventure later inspired them to start up an internet company called Starbelly. Its success drew the attention of a company called Halo who bought it and made Lefkofsky the chief operating officer. In 2001, Eric went on to co-found InnerWorkings and was on the board of directors for a number of years. Echo Global Logistics, a freight logistics company that was created in 2005, has since gone public on NASDAQ. One of his biggest investments was in an online collective website called ThePoint that later changed its name to Groupon. The company became a success, and in 2013, Eric Lefkofsky became the CEO until 2015 when he took on the role of Chairman. He then co-founded Uptake, LLC in 2014 and Tempus in 2016. Tempus holds a special meaning for Eric because of his dedication to fighting cancer.

The Future is Bright

The war on cancer has begun and Eric Lefkofsky is heading the fight by co-founding Tempus, which is a technology company that specializes in cancer care. Their data based platform uses clinical and molecular analysis to help physicians make decisions on the right procedures for each individual patient. Eric wants to see a cure for cancer during his lifetime and believes it is possible with the right approach. He and his wife are philanthropists who have given to many different charitable organizations such as the Lefkofsky Foundation and The Giving People. Eric is on the board of directors of several different organizations including The Art Institute of Chicago, Children’s Memorial Hospital, Steppenwolf Theater Company, The Museum of Science and Industry, and World Business Chicago. Eric Lefkofsky is a believer in the power of technology and its ability to change the world for the better.

Twitter: @lefkofsky

Venture Entrepreneur, Philanthropist, Adventurer, and Author: The Amazing Tale of Marc Sparks

Marc Sparks is a true American original. Right after he graduated from high school in 1975, he immediately went out into the world of entrepreneurship.

After years of trial and error, Marc Sparks has made himself into one of the most charismatic entrepreneurs in the country. He is currently the head of Timber Creek Capital, a company which helps start-up companies with capital and strategy.

Some of Timber Creek Capital’s greatest success stories include the companies Cardinal Telecom LLC and Blue Jay Wireless. Both of these are cell phone companies, and they were some of the most daring investments Timber Creek Capital made.

Timber Creek Capital is responsible for helping both of these highly successful companies start their journeys into the competitive world of cell phone sales.

Although it might seem like Mr. Sparks is all business, that sentiment couldn’t be further from the truth. Mr. Sparks is actually one of the most spiritual venture entrepreneurs out there. He constantly talks about how all of his failures in the business world only remind him to keep a humble attitude and enjoy the blessings God has bestowed upon him.

Mr. Sparks has told reporter that there is simply no way he could have gotten the degree of success he has today without the help of a higher power. Sparks humbly admits that he only had a C+ average when he left high school, and he has absolutely no formal business training.

Sparks also works with the community to help young people achieve great success in their lives. He is an active supporter of American Can! Academy, which is a body of magnet high schools. Sparks has also donated a great deal of his own money to provide students at or below the poverty line with computers.

Sparks helps the community in various other ways, including donating his time to construct houses for Habitat for Humanity, and developing The Samaritan Inn. The Samaritan Inn is a homeless shelter in Texas that not only gives the homeless a place to stay, but also provides them with career training opportunities and plenty of food.

Many people may know Marc Sparks for his work as an author. His most famous book is called “They Can’t Eat You,” which tells the story of his own life, interspersed with tips and strategies for the budding entrepreneur.

In order to deal with the high stress lifestyle Sparks is involved in, he can often be found doing various sports and outdoor activities. Some of his favorite sports include hiking, fishing, and biking. Sparks also loves to travel to some of the most exotic places around the world. He has been to various countries, including China, India, and Morocco.

The Most Distinct Lip Balm On Earth: Evolution of Smooth

When it comes to lip balms, if you’ve seen one you’ve seen them all. Fortunately that notion doesn’t ring true as there is one brand that is currently setting new trends in what many people would call “boring market.” Yes, lip balms are similar in practicality, but all lip balm products aren’t alike. Some of the top brands use chemical fillers which could cause dryer lips in the long run and some just don’t work at all. That’s where Evolution of Smooth enters the picture.

Though it’s only been on the market for about 7 years, Evolution of Smooth (EOS) has become the second biggest seller of lip balms after Burt’s Bees. You may be wondering how is this possible? The company has figured out how to cut costs, mass produce, and bring much more variety to an already bland market. EOS lip balm has it’s own manufacturing facility which keeps it away from third-party hands. The company decided to rethink the current status quo and create a product that was much more appealing. Unlike other lip balm products on the market, (EOS) was more distinct thanks to it’s fresh new packaging, wonderful smell, variety of flavors, and health benefits.

After initially being introduced at Walgreens, the brand is now found at numerous big chain stores like ULTA worldwide and has a net worth of $250 Million. Evolution of Smooth is truly the most distinct product with the most distinctive look. Company representatives stated that the lip balms will most likely continue selling over $1 Million units every week, but by the year 2020, could be selling as many as $2 Million per week. All in all, Chapstick and Blistex just can’t keep pace with this movement and will need to be totally revamped in order to remain a competitor. For more information, visit the evolutionofsmooth.com website and view the company profile on Linked In (https://www.linkedin.com/company/eos-products-evolution-of-smooth-).



Dick DeVos Hires New CEO for Holland Based Manufacturing Company

The Stow Company Inc. is undergoing a change in leadership. Phil Dolci, who has displayed his ability as CEO of Crossman Corporation for the past 4 years, has been hired by Dick DeVos to lead the Holland based Manufacturing company. Specializing in custom home storage and organizational products, The Stow Company is expected to experience continued growth under Dolci’s leadership.

Dick DeVos, married to Betsy Prince for the past 35 years, is the former CEO of Amway from 1993 to 2002, and of the Orlando Magic basketball team for 3 years when the DeVos family acquired them in 1991. He is currently the CEO of the Windquest group, a privately owned investment management firm.

Dick DeVos is also active with several community projects in the Grand Rapids, Michigan area, which include the Education Freedom Fund and the West Michigan Aviation Academy. The Education Freedom Fund is responsible for generating more than 4000 scholarships to underprivileged students in West Michigan. He co-chairs the Grand Action which has a large role in upgrading downtown Grand Rapids with various projects including a convention center, a downtown arena, and greatly improving healthcare. He also served on the state Board of Education and ran for the Republican candidacy of Governor in 2006 against Jennifer Granholm. He is also a New York Times best-selling author of “Rediscovering American Values”, which was published in 1997. A two-time National Champion sailor, helicopter and jet pilot, Dick DeVos has a total of 7 children and 5 grandchildren.

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