Category Archives: Best Selling Lip Balm

EOS Lip Balms-Which One is Your Favorite?

EOS lip balms has something for everyone. With their wide variety of enticing flavors and variety of orbs and tubes, you can get them to match every outfit, handbag, and even mood that you are in. It will be a real challenge to pick your favorite one.

EOS orbs come in Organic Smooth, Visibly Smooth, Shimmer Smooth, and even come in Organic Smooth sticks. They are made with organic and natural ingredients, so you can feel good about using them. They are not only good for your body, but are good for the environment, as well.

EOS Visibly Soft orbs are available in Vanilla Mint, Blackberry Nectar, and Coconut Milk. They are 99 percent natural, provide lasting moisture for your lips, and glides on smooth. They contain vitamins A and C, and shea butter to give you more luscious lips.  Check on

EOS Organic Smooth orbs come in many flavors such as Passion Fruit, Blueberry Acai, Honeysuckle Honeydew, Summer Fruit, Strawberry Sorbet, Sweet Mint, and Pomegranate Raspberry. They are 100 percent natural, and 95 percent organic and contains shea butter, jojoba oil, and vitamin E to nourish your lips.

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EOS Shimmer Smooth orbs add a touch of shimmer and shine as it moisturizes your lips. They contain shea butter, jojoba oil, and Vitamin E and glides on smoothly. They are easy to apply and easy to access with the fun twist-off top.  More on

EOS lip balm Organic Smooth sticks are ideal if you are a traditionalist who still prefers the tube for your lip balm needs. You can get EOS lip balm in Vanilla bean, Sweet Mint, and Pomegranate Raspberry in stick form. They are paraben-free, gluten-free, petrolatum-free, and phthalate-free to give you the softest lips possible. they also contain shea butter, jojoba oil, and vitamin E, are 100 percent natural and 95 percent organic.  For details, click on

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EOS Features Several Lip Balm Varieties

EOS (Evolution of Smooth) has only been around for about seven years, but during this short time, the company has definitely made its mark in the lip care industry. After the owners of EOS convinced a buyer for Walgreens to feature the lip balms in the store, customers responded well to the product and soon EOS was a staple at Walmart and Target locations. It is also predicted that EOS will be at the forefront of the growth of the lip care industry, which could reach $2 billion by the year 2020. Evolution of Smooth lip balm also sells around 1 million units each week. Useful link on

EOS lip balms are known for their natural and organic ingredients, and includes shea butter to keep the lips smooth and free of cracks and peeling. Flavors include pomegranate raspberry, which has vitamin C and a pleasant scent. Honeysuckle honeydew is another popular flavor from EOS, and this floral yet fruity lip gloss has antioxidants that keep the lips supple and youthful. Check for details. Vanilla mint is a favorite as well, and this lip balm is a best seller during the holidays, since a provides a sweet, calming scent while improving the health of the lips. Follow EOS here.

Evolution of Smooth also sells hand lotions and shaving creams made with natural ingredients. Visit for more information

EOS Beats Out Veteran Companies in the Beauty Industry

For over a century, purchasing high quality lip balm meant carefully scanning the supermarket aisle for a small cylindrical Chapstick tube. Chapstick lip balm was the household and staple name for lip care. However, in 2009, Evolution of Smooth (EOS) became popular everywhere following the launch of colorful orbs of lip balms in different flavors. They were available in different centers including the shelf spaces at Target, Walmart, eBay and Walgreens. Most beauty editors such as Allure and Cosmo used this amazing stuff and could not get enough of it. Furthermore celebrities like Kim Kardashian, Christina Aguilera and Miley Cyrus were spotted with EOS lip balm in their makeup bags.

It’s Progress over the Years

EOS lip balm products are splashed all over fashion and beauty magazines. However, to date, EOS founders have not spoken out to the public to highlight their business strategy. According to a recent interview with Fast Company, the founders explained how their company has managed to have high returns of about $250 million within a very short period of time. In addition, it is currently ranked position two as the best-selling firm in the country, beating out veteran firms such as Blistex and Chapstick which have been in the industry for many years. According to Kline Research, EOS lip balm has done well in terms of growth within the oral care category. Presently, this company sells more than 1 million units per week. This is a clear indication of good progress and promising future prospects.


Besides getting EOS products on drug stores and supermarkets, the cofounders have managed to create a buzz around the products. These new products target style conscious millennial women between the ages of 25 to 35 years. By being professionals at influence marketing, EOS has been able to reach a large target audience. Presently this company has a large social media presence of over 7 million followers on Facebook and 1. Million Instagram followers. For more info, visit


EOS: Changing Everything You Thought You Knew About Lip care

What used to come to mind when you thought of chapstick? For many, it was something we reached for when we needed it, never giving much thought to it otherwise. With ordinary labeling and active ingredients in full view, chapstick was something most used without much enjoyment. Seven years ago, a company began catching the eyes of many and creating an exciting look to the world of chapstick.

EOS lip balm grabbed attention from all directions. The small lightly colored orbs were being talked about on talk shows, written about in magazines, and carried everywhere by well-known celebrities.

So how did this company take something quite ordinary and make it into a million dollar company? The creators of EOS, Evolution of Smooth, spoke about what went on during the creation of this company and how they became the second best selling lip balm company in the US. Mehra joined Jonathan Teller and began to brainstorm ways to change the way lipbalm was presented. They noticed that many of the designs and packaging of most lip balms were the same, and hadn’t changed in many years. This was the perfect opportunity to transform the market. They found that women used lip balm the most, but saw many drawbacks to how it was being made. Many did not view it as enjoyable. After trying many shapes, the orb shape was imagined and the company took off from there.

The new look became a success. The company reached out on multiple media platforms, gaining followers on Instagram and Twitter. They appeared on talk shows and popular magazines, all while getting their lip balm into the hands of many. The products got the eye of online distributors Lucky Vitamin and ULTA.

The founders credit much of their success to their imagination and encourage everyone to always keep in mind how they can reinvent the world around them.